Feature: World’s most valuable auto brands

Story by John LeBlanc In this year’s edition of Interbrand’s annual Best Global Brands survey, the big news was Coca-Cola being dethroned by the U.S. electronics giant Apple for the title of “world’s most valuable brand,” a crown the U.S. soft drink giant wore for 13 straight years. But of more interest to straight-six.com readers […]

The Canadian Automotive Jury announces its fifth annual Best of the Best Finalists

By John LeBlanc The Canadian Automotive Jury (CAJ) has announced its fifth annual Best of the Best Finalists, with full representation from European, North American and Asian automakers.

Would more European Opels make you buy more Buicks?

Story by John LeBlanc As its traditional customers fade away, General Motors’ demi-luxury brand Buick is looking for new ways to bring in younger buyers. One is the consolidation of GM’s European Opel products with Buicks currently sold in North America and China.

Top 10s: Most embarrassing cars

Story by John LeBlanc In a new car market where reliability, safety and performance are at all-time highs, a great deal of a vehicle’s success rides on marketing, its image, and whether or not its styling is appealing. But sometimes, a stand-out-from-the-crowd vehicle than also cause some undo attention.

GM working on Tesla-rivaling electric vehicle

Story by John LeBlanc Although sales haven’t met expectations, General Motors’ Chevrolet Volt plug-in hybrid has garnered plenty of attention towards the technical and engineering capabilities of the biggest automaker in the world. But with upstarts like Tesla gaining further green cred with pure-electric vehicles, America’s GM is once again talking about building an electric […]

« go back — keep looking »